Understand your customers and their needs and interests better
Benefit from data, the new gold
AMERIA's Connected Experience Platform provides the missing link to the SAP Commerce Cloud to complete the real offline – online - 360° Customer Journey.
Seamless 360° Customer Journey
Customers crave personalization and expect an exciting experience at the point of sale also in the real world
But this experience requires data to understand customer behavior and deliver relevant content at the right time
Online this is already not a problem today. Here you have both: an individual exciting experience for the customer and valuable data for B2B, for example through Google Analytics.
The real world as a black box
But what about in the real world, the offline world? Here, customer behavior has so far been a black box – data is missing and, consequently, the personalized, exciting experience. Until now…
AMERIA closes this gap in the offline world. With our solutions, your customers get a personalized experience in the real world and you receive key data to provide relevant content at the right time
AMERIA connects the worlds
As partners SAP and AMERIA have integrated the CX Manager® into the SAP Commerce Cloud to enable the seamless 360° Customer Journey online and offline
The Connected Experience platform is highly scalable. It gives you the control you need to digitize the offline world
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